What is BNI?

BNI (Business Network International) is a business referral organisation whose primary purpose is to assist its members to find and exchange qualified business referrals for each other and develop word-of-mouth marketing techniques.

BNI provides its members with a professional structure and an ongoing training system which enables members to network in a deliberate manner as well as constantly update their referral marketing skills.

Becoming a member of BNI is like instantly acquiring a new team of sales people who are constantly on the lookout for referral opportunities for your business.

BNI meetings are held weekly, usually over breakfast from 7.00 am to 8.30 am. Just like any other “business”, it is expected that members attend every meeting .

Success in BNI takes time. It is all about building long-term relationships with your fellow chapter members and developing a good understanding of their businesses.

This programme is more like farming than hunting - it needs to be nurtured and results happen over time. The belief is that givers gain and we prove this every Tuesday morning in the StKilda Road chapter.

Visit the Australian BNI website to learn more.